US Lawn & Garden Watering Market - Focused Insights 2023-2028

Author: Franke

Aug. 04, 2025

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US Lawn & Garden Watering Market - Focused Insights -

U.S. LAWN AND GARDEN WATERING MARKET SIZE & SHARE

The U.S. lawn and garden watering market is witnessing robust growth, having been valued at USD 1,307.93 million in and projected to escalate to USD 1,561.18 million by , with a steady CAGR of 2.99% during the forecast period. The demand for lawn & garden watering products is growing due to rising home sales and new housing construction, household formations, increase in consumer spending levels, and exchange rates and price levels.

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The lawn & garden watering products are purchased based on their function and price. In addition, durability and ease of use are other significant factors when buying watering solutions. For instance, several users are unsatisfied with expandable hoses that burst, conventional hoses that kink and tear, hose reels that leak and break, and other functional breakdowns. These product challenges and consumer preferences continue to influence trends in the US lawn and garden products market, pushing manufacturers to develop more reliable and user-friendly solutions. As demand for high-performance equipment grows, innovation remains a key driver in the US lawn and garden products market.

Gardening, the most popular hobby in the US, sees American adults spending roughly $48 billion annually on lawn & garden equipment. The increase in the hobbyist gardener population has bolstered the demand for easy-to-use and maintained watering products, such as automatic watering systems, self-watering planters, and mobile app-controlled irrigation controllers. This growing preference for convenient and tech-enabled solutions is significantly contributing to the growth of the United States smart irrigation market, as consumers seek smarter ways to manage their gardening needs. Moreover, innovations in connected devices and sustainable water management practices are further fueling the United States smart irrigation market.

U.S. LAWN AND GARDEN WATERING MARKET NEWS

  • In , Rain Bird, a major market player, launched its series of landscape irrigation products. It includes the 3/4 Square Pattern SQ Series Nozzle, XFS-CV 0.4 Dripline, XFDe Dripline, PRS and PRS Spray Bodies, RC2 Controller, ESP-LXME2 & ESP-LXME2 PRO Modular Controllers, LNK2 Enhanced Control, TBOS-BT-LT Controller, Ultrasonic Flow Sensor, and 3” PE Series Valve with Scrubber Technology.
  • In , Teknor Apex launched the TPE series with up to 35% PCR. It is a line of thermoplastic elastomers comprising 25 to 35% recycled content to help brands achieve their sustainability. The Monprene RX CP- series, formulated with post-consumer recycled (PCR) content, is manufactured across the world using locally sourced raw materials that are procured to precise specifications. This process effectively transforms local waste into a resource.

U.S. LAWN AND GARDEN WATERING MARKET TRENDS & DRIVERS

Technological Development

Smart technology is becoming more predominant in the lawn & garden watering market, with products such as Wi-Fi-connected controllers and mobile app-controlled watering systems gaining popularity. These products allow users to remotely control their watering schedules and monitor water usage, making it easier to conserve water and maintain healthy plants. For instance, smart irrigation controllers could adjust watering schedules based on weather data, soil moisture sensors, and other factors. Furthermore, mobile apps allow users to control their watering systems from anywhere, making it easier to conserve water and maintain healthy plants.

Rising Urban Gardening

There is a growing trend toward urban gardening due to the surge of people living in urban areas. Space is often limited in urban gardens, so effective watering solutions in small spaces are becoming more popular. Therefore, there is an increasing demand for small-scale and effective watering solutions, such as micro-sprinklers and self-watering planters. Micro-sprinklers deliver water in a more targeted and efficient manner than traditional sprinklers. In addition, they are great for watering small areas or individual plants and can reduce water waste.

Rising Water Conservation

Water scarcity and drought concerns have become more common in several parts of the US, leading to a greater need for water conservation in landscaping and gardening. Thus, this has generated the demand for more effective watering solutions, such as smart controllers and drip irrigation systems that can adjust watering schedules based on weather and soil moisture data. Therefore, several homeowners, landscapers, and farmers are shifting toward more effective watering solutions, such as drip irrigation systems, micro-sprinklers, and rainwater harvesting systems, to help conserve water and reduce water bills.

Growing Interest in Gardening

Gardening is the most popular hobby in the U.S. American adults spend around $48 billion every year on lawn & garden equipment. This is because more people are taking up gardening to grow their food, enhance their mental health, or simply enjoy the outdoors. Therefore, this has led to an amplified demand for watering products that are easy to use and maintain, such as automatic watering systems, self-watering planters, and mobile app-controlled irrigation controllers.

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U.S. LAWN AND GARDEN WATERING MARKET SEGMENTATION INSIGHTS

  • By Product: The sprinkler system segment holds the largest U.S. lawn and garden watering market share of over 41%. Sprinkler systems are a popular choice for lawn & garden irrigation in the U.S., as they offer convenience and are efficient ways to water larger areas. Water is distributed through a network that includes valves, pumps, pipes, and sprinklers. Such types of systems offer several advantages, such as saving time, water, and money. Furthermore, there are two major types of sprinkler systems, in-ground sprinkler systems and above-ground sprinkler systems. In-ground sprinkler systems are permanently installed underground and can be tailored to fit the specific requirements of a lawn & garden. These systems are designed to deliver water in a precise manner and reduce water bills. Above-ground sprinkler systems are portable and easy to install. These sprinklers usually consist of a hose with sprinkler heads attached, and they can move around lawns & gardens if needed.
  • By Control Type: The automatic segment shows significant growth, with the fastest-growing CAGR of 3.24% during the forecast period. Automatic lawn & garden watering products refer to a range of devices and systems designed to automate and enhance the procedure of watering lawns, gardens, and other outdoor spaces. The automatic watering products include smart irrigation systems, weather sensors, wireless controllers, and other related products. Smart irrigation systems use advanced technology such as soil moisture sensors, weather data, and evapotranspiration rates to determine the optimal amount of water required for particular areas and then deliver water accordingly. Automatic lawn & garden watering products are becoming popular due to their ability to conserve water, reduce maintenance costs, and save time. In addition, they are convenient and eco-friendly solutions for homeowners and landscapers who want to save time, reduce water consumption, and maintain healthy lawns & gardens.
  • By Distribution Channel: In , the offline segment accounted for the largest U.S. lawn and garden watering market share. Offline channel for lawn & garden watering products consists of physical retail stores, such as garden centers, home improvement, and hardware stores. These stores generally stock a range of lawn & garden watering products, including sprinklers, watering cans, hoses, and other accessories. Offline distribution channels play a significant role in the market because several consumers prefer to witness and touch the products before making a purchase. In addition, physical stores offer the opportunity for customers to receive personalized advice and recommendations from store employees about watering solutions. Specialty distributors and wholesalers are another type of offline distribution channel. These companies usually supply products to retailers and other businesses rather than selling directly to consumers. They offer a limited selection of products, though they can provide lower pricing and bulk purchasing options for businesses.
  • By End-User: The residential segment dominates and holds the largest share of the lawn and garden watering market in the U.S. The residential sector is a significant segment of the lawn & garden watering market. Residential consumers are homeowners, property managers, and renters who purchase products for their personal use or to maintain the landscape of their properties. The lawn & garden watering products are used to keep gardens, lawns, and outdoor spaces healthy and attractive. The products include hoses, watering cans, drip irrigation systems, sprinkler systems, and others. In addition, consumers purchase smart irrigation systems that use advanced technology to optimize water usage and reduce waste. The demand for lawn & garden watering products is driven by several factors, such as the desire for green and healthy lawns, the need to conserve water and reduce water bills, and the growing trend toward sustainable living.

U.S. LAWN AND GARDEN WATERING MARKET REGIONAL ANALYSIS

The Southern U.S. lawn & garden watering market accounted for the largest share of over 32% in . The Southern US region is a significant market for lawn & garden watering products due to its warm and humid climate, which can result in high water usage for maintaining lawns and gardens. Summer in Texas is scorching, and the sun can be harsh. Therefore, proper watering of lawns and gardens is a significant way to keep them healthy and vibrant. One-inch-deep watering is a great technique. Also, watering the lawn heavily and less frequently instead of lightly watering it daily is another effective way to water lawns. Though the region continues to grow, meeting the water demands is anticipated to become a major issue. Several local governments have imposed voluntary or mandatory restrictions on outdoor water use to encourage water throughout the region.

U.S. LAWN AND GARDEN WATERING MARKET COMPETITIVE LANDSCAPE

The competitive scenario in the US lawn & garden watering market is currently intensifying with global and domestic players offering a diverse range of products. In terms of market share, a few major players are currently dominating the market. The companies that are currently dominating the market include Rain Bird, Husqvarna, Melnor, and Fiskars. The major players are focusing on strategic agreements, acquisitions, and collaborations with emerging players to enter the US lawn & garden watering market and gain access to commercially launched products.

Water Like a Pro-Top 10 Tips - The Garden Diaries

Water Like a Pro-Top 10 Tips

Working at a landscape company, I trained many a newbie on watering effectively. The art of watering is crucial to raising healthy plants. Here are the top guidelines on watering.

Water Wise Guidelines:

  1. Water Containers When Needed-Watering on a schedule, like every morning, is not the best way to water. Irrigate after first determining that your plants need it by inserting a finger down into the soil a couple inches. If the first inch or so is dry, but down further is  moist, wait a day. Then……. saturate thoroughly. For containers, don’t think you need to water those pots every day so that they become soggy. Even if your pots have excellent drainage, watering every day is usually not needed for larger pots(over 15″ in diameter), unless you have exceptionally hot days and your plants are really large.
  2. Timing– The best time to water is the morning. Evening watering can lead to fungal growth.
  3.  Planting Transplants– Water plants as soon as you get them in the ground. Allow the water to soak in, then water again until the soil is thoroughly moistened. When you plant a new transplant, air pockets form around the root ball because soil can be back filled unevenly to the hole. Watering will ensure that the soil will blanket the tender exposed roots completely.
  4. Newly Planted Timing-Water new perennials or annuals daily or every other day. For shrubs and trees with larger root balls, once a week is usually sufficient. Again, use the finger test, directly into the root ball. Just planted roots will be able to absorb soil moisture from only a small area until they begin to grow. If the surrounding soil is dry, it will wick out any water that you add to the plant that you just put in the ground.
  5. Deep Roots-Encourage deep roots by allowing the top inch or two of soil to dry before watering.
  6. Mulch-Mulch for moisture retention. Mulching the surface of the soil reduces evaporation so you can water less often. Only use between 1 to 2 inches of mulch. Don’t pile up too much around the base of the plant.
  7. Too Dry-If you let your containers dry out completely-you can tell as the plants are wilted- added water tends to slide down the sides of the pot and won’t moisten the root zone. Make sure that you apply water directly to the root zone and that it sinks in. If you are dealing with a mass of compacted roots, I even stab the root ball with a stake to loosen it so that water penetrates.
  8. Rain Water-Don’t depend on rain water to completely water your plants. Rain can be light and sporadic and not soak into a compacted root zone. Unless you get a gully washer or steady rain, don’t assume that your containers are watered.
  9. Right Tools-Leaky fittings and kinky dry rotted hoses, can make watering frustrating. Many people who would spend a pretty penny on the latest electronic equipment or kitchen appliances, skimp on their watering tools. For hose suggestions, go to Tools of the Trade. Dramm offers a high quality lifetime warranteed hose with crush proof nickel-plated couplings. No more ruining a hose by running my car over it!
  10. Sprinklers & Watering Cans-Think of sprinklers as one tool in your tool box. Don’t rely on them solely as they soak the top inch of soil in a wide area and can’t do a good job for deep watering. Watering Cans-You can never have enough watering cans lying around. I have at least 8-10 of them scattered around so I can find one immediately to hand. Invest in a larger one than the normal 1 gallon one found at Home Depot. Walmart carries the 3 gallon one pictured here.

Hand Watering-The Right Stuff

I am very particular about nozzles, sprays, and wands or handles. Again, the right equipment makes watering so much easier and more efficient. I am always amazed at people who have the latest car with all the most expensive features, but in their back yard have a leaky faucet with cheap hoses and appliances. Dramm Corporation offers a variety of specialty water breakers or nozzles for the amateur and professional grower.

Using Dramm’s tools exclusively has really sold me on their quality and toughness. A family run business in the USA, the company which started manufacturing their water breaker in inventor’s John Dramm’s basement,  has been in the horticulture business for over 75 years. I see them used everywhere by professionals in greenhouses and nurseries. Also producing other horticultural equipment like fertilizers, cutting tools, and aprons, watering equipment is Dramm’s core business.

Dramm Versatility

Many types of watering situations are in a home garden – from starting seedlings and transplants to watering newly planted large trees and shrubs. It is easy to change the handle and the head easily with the large shut off valve without making a trip back to the faucet to turn the water flow off.

Wands or handles come in 16″ or 30″ lengths to reach into difficult to get to places, like a hanging plant massed with foliage that is hard to penetrate. The thumb valve works with a flick of your thumb so you can turn off the water as you move around to different plants.

Waterbreaker Heads

I love the term- ‘waterbreaker’! The nozzle or waterbreaker actually breaks the water into many streams which adds air to the mix. Oxygenating your water flow is really important to healthy plants, especially to compacted soils, which you might find in containers. Softening the flow from a high-powered hose so you don’t disturb the soil and damage tender plants, keeps your plants healthy and looking good. With newly placed mulch placed around the plant base, you don’t want to wash away all that mulch that you just carefully placed. The original Dramm 400 nozzle has 400 holes and if you have low water volume like a well with lower water pressure, the 170 nozzle with micro-fine holes would work as it restricts the total water volume that gets to the nozzle.

The Dramm Screen-Aire waterbreaker is designed to water containers with a gentle, concentrated aerated flow of water. A fine-mesh screen and internal components combine air and water to produce a very soft, unrestricted spray. I love this one! Watering in my new greenhouse is easy with this particular waterbreaker.

For my miniature gardens, I use  the 480 waterbreaker with extra fine holes so it doesn’t disturb all my miniature accessories. There is even a brass seedling nozzle with one hole to water my tiny cuttings.

Slow & Deep

Think slow and deep for watering your plants in a container or in the garden to save time, water, and plants. A quick splash of water leads to shallow root systems and high water loss through evaporation. One deep watering will encourage deeper rooting, which leads to stronger, healthier plants.

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