Health and Beauty Packaging Guide - JohnsByrne

1. INTRODUCTION

Fashions change, ingredients change and social norms change (slowly). But in the Health and Beauty marketplace, one thing defies change: the absolute necessity for fresh, on-trend, true-to-brand packaging that aligns with most current consumer expectations, stands out amid proliferating SKUs and adds to the overall customer purchase experience.

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To achieve all that, personal care, health, beauty & wellness manufacturers—some of the most well-recognized global brands on the planet—must focus ever more closely on amplifying their brand presence on-shelf and online through strategically sound, graphically arresting packaging that captures consumer eyeballs, captivates with brand-centric resonance, and delivers ever-more effective product presentation/protection.

Just because it’s pretty doesn’t mean it’s not also ruthlessly competitive.

Perhaps that’s why many of the biggest names and astonishingly beautiful products turn to JohnsByrne to achieve it. To deliver customizable, interactive, multifunctional, time-saving and optimized packaging, JohnsByrne brings some of the industry’s most experienced, creative and capable teams with the collaborative spirit to adapt our technology and processes to your project needs. We understand the importance of amplifying clients’ packaging options with unexpected ideas—sustainably (more on that shortly).

Here are some critical thoughts that can lead to more innovative health and beauty packaging that will entice, attract and ultimately convert consumers to brand customers.

2. THINKING ABOUT HEALTH & BEAUTY PACKAGING: WHERE TO START

“Love at first sight. Love at first touch.”

At its core, genuinely great health & beauty packaging adds value. Unexpected structural & graphic design, materials, colors, textures and typography should all combine to create singular packaging that looks indulgent, conveys the product attributes (quality, luxury, eco-friendly, etc), while deriving and contributing to credibility from its recognizable brand.

In other words, the consumer perceives added value through the shopping and unboxing experience before ever using the product. It is also vital to differentiate the product and make it stand out within its category. This instant visual connection to the product they want and the value they attach to it is the grail of health and beauty packaging—the clear signal that THIS is the product I want somewhere in or on my body, home and life.

And, of course, offers permission to pay more for it.

Market research:

Whether for an entirely new product line, a line extension or update, your company no doubt conducted market research to guide that product’s development. Such research is equally essential for guiding package design, looking for touchpoints of relevancy to the target market(s). 

What are customers looking for in this segment? How can packaging deliver on the brand promise? Do they want the packaging to help them envision a more attractive self, for example, or perhaps a more luxurious lifestyle? Do customers want information regarding specially formulated ingredients or anti-aging technologies they heard about on social media? (Some products require detailed, informative packaging vs. simply owning the shelf).

Then, there are questions of use and practicality. How much does packaging have to contribute in terms of product protection/integrity? UV protection? Scratch protection? How much potential is there for “kitting” related products or refills at retail?  Does the product require special, visually prominent tamper-proofing? Or, will the packaging need to assist in product use somehow, making it more accessible to grip, etc?

Process considerations:

Before structural design, consider your own business processes: How will you manufacture, fulfill, ship and display the product at retail or online? How will it be priced? What advantages and constraints are in play in each of those areas (package design can majorly impact shipping costs, for example). You’ll also need to determine how the product(s) will be inserted into packaging cartons (manually or through an automated process).

Then there’s the question of SKUs and display at retail, which is particularly important across mass, “masstige,” and prestige retail channels. How are products currently displayed, or are there in-store changes for that? How much space do you have vs. what you need in a retail outlet, and will the packaging be located at eye level? Quick answer: You can’t have too much retail intelligence regarding how potential customers will interact with the product/packaging in-store at that critical first moment.

See AMAZINGCOSMETIC’S Packaging

Catching the eye, keeping the promise, expanding your reach.

The entire HBA segment walks that very fine line between innovation and tradition, where eye-catching and breathtaking must intersect with the traditional brand values that earned you that consumer’s loyalty in the first place. Health & beauty packaging involves fresh thinking in both structural and associated graphic design: implementing unique features, trays, inserts, reveals, exciting shapes, folds and sizes, all while remaining close enough to “the comfort zone” in which customers are comfortable purchasing.

And don’t stop at individual product packaging. Gaining exposure in our increasingly crowded marketplaces can benefit significantly through multiple packaging solutions, even for luxury brands. Consider adding new chapters to your products’ retail stories in compelling ways: open-stock folding cartons, promotional cartons, rigid set boxes, sampling programs, gift-with-purchase (GWP) packaging etc. With JohnsByrne, the only limit is our collective imagination.

3. TALKING ABOUT TRENDS: WHAT’S DRIVING HEALTH & BEAUTY PACKAGING TODAY

Leading from the middle: more and more midsize HBA companies are setting trends:

Given market share dominance, a handful of big names traditionally set the trajectory for a segment, and health & beauty is no exception. That said, it is worth noting that the big-gun brands in HBA are no longer leading innovation and breakthrough design in packaging; they are midsized companies “pressing the limits” and setting many of the most popular trends.

Why? First, of course, mid-size companies are scrambling harder to establish their brands as leaders in the industry, so they are more likely to experiment with exciting new packaging solutions. In the drive for market share gains, mid-size companies are more willing to take risks and invest in new ideas that may or may not hit it big. Such companies may also have a larger share of operating money available for breakthrough packaging strategies—relatively speaking—since they may have more modest infrastructural demands.

Conversely, the incentives to innovate for more established companies are more challenging to realize. With corporate growth, global and corporate demands necessitate stringent budget measures and cost-cutting to maintain healthy bottom lines, locking larger companies into current packaging strategies even when they want to try something innovative. Change that does happen tends to be incremental and over more extended periods. They have less to gain and more to lose, especially since they may even face heavy pushback when trying new, daring approaches to packaging.

That said, keep in mind the very high quality of baseline packaging for such health and beauty industry giants. Rather than using lower-end packaging solutions, they utilize high-end methods that remain relatively static over time.

That leaves mid-size and new HBA companies with very clear opportunities to bring new and exciting beauty product packaging to market by hitting a “sweet spot”: thriving in their chosen market segment without growing to the point where corporate profit margins overwhelm innovative decision-making.

Read the Tata Harper Customer Success

Breaking down trends in health, beauty & personal care packaging:

Manufacturers must be particularly in tune with consumers as trends change and market preferences shift in this segment to adapt products and messaging to meet them. Packaging—often the first engagement between product and consumer—must lead in responding to them.

Personal care product packaging for both men and women is rapidly evolving as well, borrowing successful cues from nutraceuticals and cosmetics (among other segments) to create exceptional visual appeal and functionality.

Such trends are many and varied across all three segments and include:

Simplified design

Today’s best designs display clarity of purpose and convey a simple message in an overcrowded market:  in other words, essentialism. In the hands of sophisticated graphic designers, this simplification identifies what the customer is looking for and presents it with refreshingly honest clarity. It involves:

• Simple text and graphics
• Larger text
• Straightforward, simple messages
• Basic shapes
• Primary colors

Many steps forward

It’s not surprising that consumers today often refer to a beauty “regimen”: cosmetics can be as much about the experience as the product itself. Many call for a three- or even four-step process that may change throughout the day. Don’t hesitate to headline such multi-step use for your health and beauty products. Such a protocol appeals to the modern consumer. The process should be apparent through product packaging, including applicators or accessories for topical products.

Read the Live Tinted Customer Success

Green is good

A new generation of consumers is nourishing the growth of environmentally responsible packaging, including recycled paper and FSC® certified materials. Everyone, it would seem, is going green. And blue.

Color psychology informs us that green represents balance and harmony, security, wealth, and growth while suggesting organic, natural, and healthy color options for environmentally friendly product packaging. Blue conveys trust, honesty, strength, reliability, and unity and can also give the impression that a product contributes to a state of relaxation or serenity.

Simplicity and shapes from nature

The society-wide trend toward more natural products and away from ultra-processed anything has dominated the food and beverage industry for years, and it reverberates strongly through the health and beauty industry. Less can be more regarding packaging, as consumers gravitate to products with fewer ingredients seen as more “natural.” Simplicity can convey that natural vibe, reflect purity and earn additional attention even as it reflects this robust trend in consumer preferences.

Organic shapes, as found in nature, create a soft, calming effect upon the consumer and are emerging in new personal care packaging designs.  Far beyond the classic box, innovative designs now include more circular packaging… natural looks with a curving, flowing appearance.

Creating multisensory experiences

Health and beauty products aren’t just about the end result but also the experience. Fragrances in cosmetic products can help stimulate the mind or have a calming effect, and warm or cool elements can deepen the sensory experience. This multifaceted experience should be reflected in your packaging through colors, graphics, textures, and various other design elements. Let your packaging introduce the sensory experience that is to come.

Keeping up with consumers: individual/travel/sample sizes

In today’s highly mobile world, consumers demand personal packaging to “meet them where they are…” to meld effortlessly into their frenetic lifestyles. While small samples of cosmetic products were once handed out to entice consumers, smaller packages play a new role in the health and beauty segment. Sample and single-use products are now being sold alongside full-size products, allowing consumers to purchase a trial version before committing to an expensive product. Fresh, unique, single-serve/on-the-go product packages and multipacks provide that convenience, even as they deliver an added advantage in the marketplace. Today, even the most prestigious brands have addressed this trend, offering super-premium products in smaller sizes.

Smart packaging

Consumers today expect more intelligently designed packaging with more functional features:  so-called “smart” packaging. Innovative packaging elevates typical package features to monitor freshness, extend shelf life, improve safety and convenience and provide quality information.

Come and get it.

Over decades, JohnsByrne has evolved our unique end-to-end production process and one-vendor accountability to meet the packaging needs of global brand powerhouses as well as new-to-the-market innovators… developing quick-to-market packaging solutions in response to emerging trends with individual clients’ specific requirements foremost in mind. You know your product better than anyone else, and our team of in-house structural and graphic designers, project managers and highly experienced technical staff experts have the knowledge and experience necessary to translate your brand into a coherent, innovative, and elegant packaging solution. Contact us to learn more.

4. SUSTAINABILITY/ECO-FRIENDLY PACKAGING

To continue thinking of sustainability as “a trend” is simply missing the boat. Regardless of the politics, sustainability is a genuine, apparent driving force in commerce today and will remain so for the foreseeable future.

As consumer behavior and preferences continue to bear out that perception, health & beauty manufacturers have become increasingly conscious of their environmental footprint, with a clear focus on product packaging. As part of environmental stewardship efforts, leading brands are minimizing packaging waste with eco-friendly packaging innovations across the health & beauty space.

Remember, brands that embrace eco-friendly packaging attract more customers who prioritize environmental responsibility, a constantly growing segment. Such alignment between brand values and consumer preferences can significantly impact customer loyalty and brand reputation, increasing sales with eco-conscious consumers.

Another reason JohnsByrne is a leading single-source supplier to HBA companies worldwide is that it helps guide brands toward sustainable yet practical solutions aligned with their environmental commitments while maintaining product integrity, shelf appeal, and brand values.

Widening material choices

Eco-friendly packaging—intended to reduce its impact on the environment—is created from biodegradable, recyclable or reusable materials. For cosmetics and skincare products, this is most often paper, glass, aluminum, recycled plastics, or plant-based plastics.

Paper, of course, is biodegradable and can be recycled repeatedly. Certified sustainable paperboard options may include FSC (Forest Stewardship Council) and PEFC (Programme for the Endorsement of Forest Certification) markings, which certify that the materials are sustainably sourced. Paperboards that contain up to 100% PCW (post-consumer waste) content are readily available.

Glass and aluminum can be recycled infinitely without losing quality. And while plastic is also not infinitely recyclable, recycled plastics and plant-based plastics are available from renewable resources that biodegrade under specific conditions.

They are a significant step towards reducing packaging’s negative environmental impacts.

Sustainable packaging: think big picture

Material choices are one thing. Designing cosmetics and skincare packaging to address the entire package lifecycle is quite another, as it must include sourcing, package design, manufacturing processes, logistics, usage, and ultimate recycling/disposal.

JohnsByrne’s focus is on minimizing environmental impact at every stage. It promotes a “circular economy” where materials are recycled and reused while waste is designed out of the system. It includes renewable energy sources for manufacturing, reduced water use, and rethinking logistics to reduce carbon emissions.

Eco-Friendly and Sustainable Practices: look to the future with JohnsByrne

As a vertically integrated packaging provider, JohnsByrne can assure adherence to the highest environmental standards from concept to completion. Our structural engineering lab, on-site ink lab, “Unlimited Pressroom,” and in-house finishing and fulfillment services give us a position to deliver on the true promise of eco-friendly and sustainable packaging solutions.

Our structural engineering lab optimizes material usage in design, ensuring durability while reducing the need for extra packaging. We formulate eco-friendly inks that are safe for the environment and the end user. FSC and PEFC chain-of-custody certifications allow JohnsByrne to offer sustainably sourced material options. Our advanced pressroom utilizes state-of-the-art, energy-efficient technologies, while our finishing & fulfillment services prioritize responsible disposal and recycling practices.

Read the Image Skincare Biome+ Customer Success

As we look to the future, we expect to see even more innovative and sustainable packaging solutions emerge, and JohnsByrne will be there, continuously exploring new materials, technologies, and processes.

5. MAKING THE MOST OF THE HOLIDAYS WITH PACKAGING

Holiday packaging that rises to the occasion is vital to bolstering holiday profits. And with good reason: according to The National Retail Federation, holiday season sales represent up to 30% of total annual sales for many retailers.

When executed correctly, one-of-a-kind, inspired holiday packaging can jumpstart sales during the holiday buying season. Key factors?  Design, tactile elements and ability to capture the season’s spirit. Consider:

Exclusive holiday editions

This long-established strategy for driving additional holiday profitability at retail keeps winning, and no wonder: special packaging explicitly created for the holiday season makes a product more tempting. Holiday packaging should create the impression of quality and exclusivity even as it reflects your brand and unique product qualities. Once you’ve settled on a structure, consider making your product dominant on the shelf using foil effects, embossing, and special coatings appropriate for the time of year.

Gift-with-purchase kits

It appears that inflation isn’t going away. So, help shoppers get more from their holiday shopping budgets by creating gift-with-purchase sets. Special packaging with attractive added gifts is also an excellent two-for-one strategy: driving higher sales during the holiday season and introducing new products for the coming year. An additional plus: buyers can keep and try the product, use small-size products as stocking stuffers, or re-gift them. Again, this year, it will be all about added value when the holidays come around.

Ready-to-give packaging

Gift-ready packaging is a classic holiday tactic that delivers higher value for busy shoppers, especially the wait-til-the-last-minute variety. Wine and spirits, health and beauty products, electronics, and many more products become terrifically appealing around the holidays when you add the advantage of ready-to-give packaging. After all, you’ve essentially doubled their reason for purchase: a gift they’ll be proud to give and a gift they didn’t have to bother wrapping.

The wisest decision of the holidays this year…

Hitting holiday profitability targets obviously requires smart decisions about holiday packaging, including where to get it. The award-winning teams at JohnsByrne are unsurpassed in creating inspiring holiday packaging products that are also cost-effective. We manage every detail so you can have confidence in packaging specifically created to attract the eyes of busy shoppers including counter and other point-of-purchase displays to bring shoppers to your SKUs during the holiday season.

Read the Lancôme Customer Success

All the on-press decorations and techniques that say “Happy Holidays!” are here, including pearlescent and soft-touch coatings, grit/sand coatings, gold and silver sheen coatings, foil stamping, embossing, and countless other tastefully applied effects to make your product stand out.

Our teams include certified experts with decades of experience. Our range of G7-certified presses consists of the uniquely configured Press384—which revolutionizes what we can create on-press—to make never-before-attempted holiday packaging concepts possible at far less cost.

Front Panel

Information Panels

The information above must appear on the label of the inner (immediate) container holding the cosmetic product. The inner container is packaged and displayed in a non-transparent box, folding carton etc. If the outer container is removed and the product displayed for sale without it, the label of the immediate container becomes a label of an outer container.

Form of Stating Required Information

Section 602(c) of the FD&C deems a cosmetic misbranded if any word, statement, or other label or labeling information required by law or regulation is not placed on the label or labeling with such prominence and conspicuousness that it is likely to be read, or if it is not stated in such terms that it is likely to be understood by ordinary individuals.

Prominence and Conspicuousness

• Panel display at purchase

• Panel size

• Style and size of letters

• Background contrast

• Obscuring designs, vignettes

21 CFR 701.2

Regulations [21 CFR 701.2] published by the FDA offer detailed information on how to comply with the requirement for prominent and conspicuous placement of information on cosmetic labels or labeling.

Panel display: The required information must be on a panel which is presented or displayed under customary conditions of purchase. This eliminates placement of required information on a bottom panel of a cosmetic unless it is very small and customarily picked up by hand where inspected for possible purchase.

Panel Size: The label must be large enough to provide sufficient space for prominent display of the required information.

Style and Size of Letters: The type must be of such size, and at least of the required minimum size, and of such style that the required label statements are easily readable.

Background Contrast: The contrast must be sufficient to make the required label statements conspicuous and easily readable.

Obscuring Designs, Vignettes: The required statements must not be obscured by vignettes or other designs or by crowding with other printed or graphic matter.

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Language

• English language statements

• Foreign language statements

21 CFR 701.2(b)

English Language Statements: All label or labeling statements required by law or regulation must be in the English language. Products distributed solely in Puerto Rico or a Territory where the predominant language is one other than English, may state the required label information in the predominant language in place of English.

Foreign Language Statements: If the label contains any foreign language representation, all statements required by regulation must also appear on the label in the foreign language. If labeling bears foreign language representations, the required statements must appear on the label or other labeling as required in English.

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Type Size

Ingredients: 1/16", 1/32" (Labeling surface, less than 12 sq. in.)

Net Contents:

• 1/16" (PDP less than 5 sq. in.)

• 1/8" (PDP 5-25 sq. in.)

• 3/16" (PDP 25-100 sq. in.)

  Warning: 1/16"

  All Others: Reasonably related to panel size

  21 CFR 701.2(a) (b), 701.3(b),
  701.11(c), 701.13(i), 740.2(b)

Ingredient Declaration: Generally, in letters not less than 1/16" in height [21 CFR 701.3(b)]. If surface area available to bear label (excludes surfaces with decorative relief, sculptured surfaces) is less than 12 square inches, letter height may be not less than 1/32" [21 CFR 701.3(p)].

Net Contents Declaration on PDP: Minimum letter height determined by the area of the PDP. In the case of "boudoir-type" containers, including decorative cosmetic containers of the cartridge, pill box, compact or pencil type, and cosmetics of 1/4 oz. or less capacity, the type size is determined by the total dimensions of the container. If the container is mounted on a display card, the display panel determines the letter height [21 CFR 701.13(e) and (i)].

Warning Statements: Type size no less than 1/16" unless smaller size established by regulation [21 CFR 740.2].

Letter Height: The lower case letter "o" or equivalent when upper and lower case letters are used [21 CFR 701.13(h)].

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Identity Labeling

• Common or usual name

• Descriptive name

• Fanciful name

• Illustration

• Prominence

• Placement

Sec. 10(t), FP&L Act
21 CFR 701.11

Sec. 4 of the FP&L Act [21 U.S.C. ] requires that a consumer commodity bear a statement of identity. Regulations [21 CFR 701.11] published by the FDA require that the identity statement appear on the PDP.

The identity of the commodity may be expressed in terms of the common or usual name of the cosmetic, a descriptive name, or when the nature of the cosmetic is obvious, a fanciful name. It may also be expressed in form of an illustration.

For more Makeup Packaging Manufacturer(pt,ja,sv)information, please contact us. We will provide professional answers.

The identity statement must be in bold type and in a size reasonably related to the most prominent printed matter, which is usually the name of the cosmetic. It must be in lines generally parallel to the base on which the product rests when displayed at retail.

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Name and Place of Business

Corporate name
Manufactured for...
Distributed by...
Address
Principal place of business

21 CFR 701.12

The name and business address appearing on the label may be those of the manufacturer, packer or distributor.

If the name and address is not that of the manufacturer, the name must be preceded by phrases such as "Manufactured for ...", "Distributed by ...", or other appropriate wording.

The name of the firm must be the corporate name, and the address may be that of the principal place of business. Stating also the name of a corporation's particular division is optional.

The business address must include the street address, name of the city and state, and the ZIP code. The street address may be omitted if the firm is listed in a current city or directory.

The Tariff Act of requires that imported products state on the label the English Name of the country of origin.

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Quantity of Contents

Location on Package          § 701.13 (e) and (f)(2)
On PDP
On information panel

Prominence                          § 701.13 (f) and (f)(1)
Placement
Spacing

Conspicuousness                 § 701.13 (h) and (i)
Contract
Letter height
Aspect ration
Type size

Location: If the cosmetic is sold at retail in an outer container, the net contents statement must appear (1) within the bottom 30% of the PDP of the outer container, generally parallel in line to the base on which the package rests, and (2) on an information panel of the inner container. The bottom location requirement is waived for PDPs of 5 square inches or less.

The PDP may be a tear-away tag or tape affixed to a decorative container or to a container of less than 1/4 oz., or it may be the panel of a display card to which the container is affixed.

Prominence: The declaration must be a distinct item, separated from other printed matter by a space equal to at least the height of the lettering used in the declaration and twice the width of the letter "N".

Conspicuousness: The print must be easily legible bold face type in distinct contract to background and other matter on the package. The letter height must be at least that of the lower case letter "o", and the aspect ratio of height to width must not exceed 3:1.

The type size, as determined by the area of the PDP must be at least 1/16 in. if PDP area 5 sq. in., 1/8 in. if PDP area > 5 to 25 sq. In., 3/16 in. if PDP area > 25 to 100 sq. in., and 1/4 in. if PDP area > 100 sq. in.

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Exemptions from Net Contents Declaration

Cosmetics of less than 1/4 av. oz. or 1/8 fl. oz.

• On display card

• In outer container

21 CFR 1.24

Cosmetics in packages containing less than 1/4 av. oz. or 1/8 fl. oz. are exempt from the net quantity of contents declaration if affixed to a properly labeled display card or sold at retail in a properly labeled outer container [21 CFR 1.24].

When a cosmetic is required to bear net quantity of contents declarations on the inner and outer container, the declaration on the outer container must appear on the PDP; on the inner container, it may appear on an information panel other than the panel bearing the name of the product, i.e., the front panel.

Quantity of Contents

Accuracy§ 701.13 (g) and (s)

Declaration by Product Consistency§ 701.13 (a)

Systems of Measures and Weights§ 701.13(b) and (r)

Unit Terms and Abbreviations§ 701.13 (j) (2) & (n)

Dual Form of Declaration701.13 (j) (1)

Declaration of Fraction§ 701.13 (d)

Examples of Net Quantity Statements

"Net Wt. 6 Oz." or "6 oz. Net Wt."
"Net Contents 6 fl. Oz." or "Net 6 Fl. Oz." or "6 Fl. Oz."
"Net Wt. 1/4 Oz." or "Net Wt. 0.25 Oz."
"Net 1/8 Fl. Oz." or "0.12 FL. Oz."
"Net Wt. 24 Oz. (1-1/2 Lb.)" or "Net Wt. 24 Oz. (1.5 Lb.)"
"Net 56 Fl. Oz. (1 Qt. 1 Pt. 8 Fl. Oz.)" or "... (1 Qt. 1-1/2 Pt.)" or "... (1 Qt. 1.5 Pt.)"

Accuracy: The net quantity of contents (net contents) declaration must accurately reveal the quantity of cosmetic in the container in terms of weight, volume, measure, numerical count, or combinations of count and weight, volume or measure. Reasonable variations due to loss or gain of moisture, or deviations in good manufacturing practice, are acceptable. In case of an aerosol product, the net contents statement must express the net quantity of contents expelled.

Product Consistency: Unless there is a firmly established, general consumer usage or trade custom to the contrary, the statement must be in terms of fluid measure if the cosmetic is liquid and in terms of weight if the cosmetic is solid, semi-solid, viscous, or a mixture of solid and liquid. Fluid measures must express the volume at 68°F (20°C). The customary net contents declaration for aerosol products is in terms of weight.

Systems: Weight is expressed in terms of avoirdupois pound and ounce. Fluid measures are expressed in terms of the U.S. gallon, quart, pint and fluid ounce. Net contents may additionally be stated also in the metric system.

Unit Terms: The term "net weight" or "net wt." must be used in conjunction with a weight statement, and the term "net contents," "net" or nothing must be used in connection with a liquid statement.

Additional abbreviations are for: weight - wt., fluid - fl., gallon - gal., quart - qt., pint - pt., ounce - oz., pound - lb.

In case of a weight ounce statement, the term "oz." is sufficient. A fluid ounce is expressed as "fl. oz."

Examples:

• Net wt. 4 av. oz.

• Net contents 4 fl. oz.

• 4 av. oz. net wt.

• 4 oz. net wt.

• Net 4 fl. oz.

• 4 fl. oz.

Dual Declaration: If the net weight exceeds one pound but is less than 4 pounds, the net contents statement must reveal the total number of ounces followed, in parenthesis, by the number of pounds and ounces or by the number of pounds and fraction thereof. Fluid measures exceeding one pint, but being less than one gallon, must be expressed in terms of the total number of fluid ounces followed, in parenthesis, by the number of quarts, pints and ounces or by the fractions of the quart or pint.

Examples:

• Net Wt. 24 oz. (1 lb. 8 oz.)

• Net Wt. 24 oz. (1 - 1/2 lb.)

• Net Wt. 24 oz. (1.5 lb.)

• 56 fl. oz. (1 qt. 1 pt. 8 fl. oz.)

• 56 fl. oz. (1 qt. 1-1/2 pt.)

• 56 fl. oz. (1 qt. 1.5 pt.)

• 56 fl. oz. (1-3/4 qt.)

Declaration of fractions: Fractions may be expressed in terms of common fractions ranging from 1/2 to 1/32 or as decimal fractions of no more than two significant numbers.

Quantity of Contents

On Principal Display Panel

"Economy Size" or "Budget Size"
"Giant Pint" or "Full Quart"
"Net 6 Fl. Oz." and "Six Applications"
"Net 6 Fl. Oz." and "6 Bottles of 1 Fl. Oz. Each"

On Information Panel

Any non-deceptive supplemental statement

21 CFR 1.31 and 701.13 (g)

Economy Size: Representations of this type are permitted if the firm offers at least one other packaged size of the same brand, only one is labeled "economy size," and the unit price of the package so labeled is substantially (at least 5%) reduced compared to that of the other package.

Giant Pint, Full Quart: Supplemental statements describing the net quantity of contents are permitted on panels other than the PDP. However, these statements must not be deceptive or exaggerate the amount present in the package.

Six Applications: Declarations by numerical count or linear or area measure may be augmented by statements of weight or size of individual units or total weight or measure to give accurate information. These are not regarded as separate statements and must appear on the PDP.

Cosmetic Kit: If a package contains the integral components making up a kit and delivers the components in the manner of an application as, for example, a home permanent wave kit, the net contents declaration may be stated in terms of the number of applications as per given instructions [21 CFR 701.13 (g) (2)].

Cosmetic Warning Statements

General Requirement:
Prominence

• Placement

• Spacing

Conspicuousness

• Contrast

• Type size

21 CFR 740 (1) and (2)

Regulations require that "[the label of a cosmetic product shall bear a warning statement whenever necessary or appropriate to prevent a health hazard that may be associated with the product" [21 CFR 740(1)]. A cosmetic not bearing a necessary warning statement may be considered misbranded under sec. 602(a) of the FD&C Act because it fails to reveal a fact "material ... with respect to consequences which may result from the use of the article" [sec 201(n), FD&C Act].

Prominence: A warning statement must appear on the label prominently and conspicuously as compared to other words, statements or designs so that it is likely to be read by ordinary consumers at the time of purchase and use.

Conspicuousness: The lettering must be in bold type on contrasting background and may in no case be less than 1/16 inch in height.

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Cosmetics With Unsubstantiated Safety

Warning--The safety of this product has not been determined.

21 CFR 740.10

A cosmetic is considered misbranded if its safety has not adequately been substantiated, and it does not bear the following conspicuous statement on the PDP:

Warning - The safety of this product has not been determined.

The safety of a cosmetic may be considered adequately substantiated if experts qualified by scientific training and experience can reasonably conclude from the available toxicological and other test data, chemical composition, and other pertinent information that the product is not injurious to consumers under conditions of customary use and reasonably foreseeable conditions of misuse.

The safety of a cosmetic can adequately be substantiated by:

a. Reliance on available toxicological test data on its ingredients and on similar products, and

b. Performance of additional toxicological and other testing appropriate in the light of the existing data.

Even if the safety of each ingredient has been substantiated, there usually still is at least some toxicological testing needed with the formulated product to assure adequate safety substantiation.

Cosmetic Aerosols

Warning--Avoid spraying in eyes. Contents under pressure. Do not puncture or incinerate. Do not store at temperature above 120°F. Keep out of reach of children.

21 CFR 740.11 (a)

The label of a cosmetic packaged in a self-pressurized container and intended to be expelled from the package under pressure must bear the warning stated below.

The words "Avoid spraying in eyes" may be omitted if the product is not expelled as a spray. Example: Aerosol shave cream.

The word "puncture" may be replaced by the word "break" if the product is packaged in a glass container.

If the product is intended for use by children, the phrase "except under adult supervision" may be added at the end of the last sentence of the warning.

Cosmetic Aerosols

Warning--Use only as directed. Intentional misues by deliberately concentrating and inhaling the contents can be harmful or fatal.

21 CFR 740.11 (b)

If the propellant of a cosmetic packaged in a self-pressurized container consists in whole or in part of a halocarbon or hydrocarbon, the label must bear a second warning as stated below.

This second warning is not required for the following products:

1.Aerosol foam or cream products containing less than 10% propellant.

2.Products which do not expel the propellant at the time of use. Examples: products with built-in piston barrier or propellant bag.

3.Metered spray products of less than 2 oz. net contents.

4.Aerosol products of less than 1/2 oz. net contents.

Feminine Deodorant Sprays

Caution--For external use only. Spray at least 8 inches from skin. Do not apply to broken, irritated, or itching skin. Persistent, unusual odor or discharge may indicate conditions for which a physician should be consulted. Discontinue use immediately if rash, irritation, or discomfort develops.

21 CFR 740.12

A feminine deodorant spray which, for the purpose of this regulation, is defined as "any spray deodorant product whose labeling represents or suggests that the product is for use in the female genital area or for use all over the body" must bear the caution stated below.

If the expelled product does not contain a liquefied halocarbon or hydrocarbon propellant, the sentence "Spray at least 8 inches from skin" may be omitted.

The regulation further states that the use of the word "hygiene" or "hygienic" or similar words renders any such product misbranded.

Foaming Detergent Bath Products

Caution--Use only as directed. Excessive use of prolonged exposure may cause irritation to skin and urinary tract. Discontinue use if rash, redness or itching occurs. Consult your physician if irritation persists. Keep out of reach of children.

21 CFR 740.17

A foaming detergent bath product--also known as bubble bath product--is, for the purpose of this regulation, defined as "any product intended to be added to a bath for the purpose of producing foam that contains a surface-active agent serving as a detergent or foaming ingredient."

The caution stated above is required on the label of any foaming detergent bath product which is not clearly labeled as intended for use exclusively by adults. The following are two examples of label statements identifying a product as intended for use exclusively by adults: "Keep out of reach of children" and "For adult use only."

If the bubble bath product is intended for use by children, the phrase "Keep out of reach of children" may be expanded to further read "except under adult supervision."

The regulation further requires that the label "Shall bear adequate directions for safe use" of the product.

Cosmetic Ingredient Labeling

Declaration of ingredients except flavor, fragrance, and trade secret ingredients in descending order of predominance

21 CFR 701.3

Cosmetic ingredient labeling became an issue in the early s. Guidelines for ingredient labeling were published in mid-. Regulations were proposed in early . After publication of two final regulations, stays of final regulations, terminations of stays, and lengthy court proceedings challenging the legality of the published regulations, the requirement for cosmetic ingredient labeling became fully effective in early .

The regulations requiring the declaration of cosmetic ingredients were published under the authority of the FP&L Act [secs. 5(c) and 6(a); 15 U.S.C. and ] and FD&C Act [sec. 701(e); 21 U.S.C. 371(e)].

Since the FP&L Act applies only to consumer commodities and their packages as defined in the Act, cosmetic ingredient declarations are required only on the label of the outer container of cosmetics customarily sold at retail or used in the performance of services conducted within the households. It does not apply, for example, to products used at professional establishments or samples distributed free of charge, unless such products are customarily also sold at retail, even if they were labeled "For professional use only."

The ingredients must be declared in descending order of predominance. Exceptions to this requirement are discussed later.

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Prominence of Ingredient Declaration

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