FIVE REASONS TO ADOPT DYE SUBLIMATION - DISCOVER NEW OPPORTUNITIES FOR GROWTH

PARTNER HUB ARTICLE WRITTEN BY TOM OWERS PRO GRAPHICS MANAGER AT EPSON UK

The textile manufacturing industry is on the cusp of significant change.

“It is being shaped by an increased focus on sustainable practices, the move towards reshoring and local production to reduce transportation, and a review of supply chains to deliver the right quantities at the right time” Tom Owers.

Digital technology is helping businesses reimagine their working practices to adapt to these redefining issues. It is enabling them to identify ways to minimise their overall impact.

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Here are five reasons operations should consider adding dye sublimation capabilities:

Maximising growth opportunities

With just 6% of the world’s printed textiles produced digitally and an increasing demand for personalised goods there is a great opportunity for growth. Interest has been accelerated by the impact the pandemic has had on supply chains. Many companies are considering how reshoring can improve their practices or adapting to an on-demand business model where users print what they have sold. This helps to reduce reliance on waste going into landfill or being sent abroad. Epson is encouraging producers that were previously printing textiles abroad and finishing closer to home, to keep manufacturing local. This allows better control of production in terms of time, quality, cost, and waste.

Production flexibility for a broader offering

Adding dye sublimation enables operations to expand their production capabilities and target a variety of applications such as fashion, sportswear, home textiles, décor and soft signage, as well as rigid substrates aimed promotional goods and photo gifting market.

Many businesses will easily be able to target existing clients with new products and services to further enhance their value as a print supplier and target new business.

Responsive on demand production

Adapting to an on-demand business model allows much greater control of production in terms of time, quality, cost, and waste. It also responds to the growing market for the printing of original and unique images and designs. Print what you need, when you need it rather than sitting on printed stock and take on those small but profitable jobs.

Ease of adoption

Dye sublimation printing is a very straightforward process, and any large format printer will easily be able to adapt their production with just a few additions in their workflow.

Epson entry level dye sublimation printers are ideal for start-ups and small business as you don’t need any specialist skills or knowledge to set up, operate or maintain them. Investment cost are low, and the technology is easily scalable as your business grows.

Reassuring reliability

As with any commercial grade hardware you should look to invest in something that will deliver quality, consistency and reliability, as this will allow you to be competitive when entering a new market.

Those investing in an Epson dye sublimation printer buy a complete Epson solution. We are the only brand that designs, develops, and manufactures every part of our solution, including hardware, software, ink and print heads. This is all backed up by our commercial warranty and CoverPlus extension packs which can be purchased with printers to give you up to 5-years total cover and peace of mind.

The latest dye sublimation solutions in our growing portfolio, that ranges from entry to industrial level, include Epson’s first A4 dye sublimation printer, the SureColor SC-F100. It was developed for small businesses and start-ups looking to expand their product offering into the promotional goods sector when space is at premium. Also joining the portfolio in was the 255sqm/hr SureColor SC-F 76in wide-format printer. It was designed for high productivity, speed, and reliability. It is suited to the production of fashion, sportswear, home furnishings, promotional goods, and soft signage.

For more on these reasons to adopt dye sublimation technology visit www.epson.co.uk

ARTICLES | INSIGHTS PRESS ROOM NEWS

As starts winding down, now is a good time to think about goals for your digital print business in . Will be the year you company falls behind or moves ahead? A lot will depend on your digital print MIS (management information system).

If you already use a digital print MIS, can it efficiently handle the higher volume of quote requests and quick-turnaround orders that will come your way in ? If you don’t yet have a digital print MIS, you will need one soon.

Print-business analysts believe digital printing volumes will increase in as the transition from analog to digital printing continues. More and more people want the just-in-time delivery and customization benefits that digital printing provides.

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Preparing for growth and faster turnaround typically involves adding faster, more productive printing or finishing equipment. Preparation can also include ramping up marketing efforts to attract and retain new customers.

Unfortunately, your return on investments in production equipment or marketing could be disappointing if your employees can’t quickly process and deliver the faster stream of incoming orders for smaller, rapid-turnaround jobs.

At Ordant, we believe the right Print MIS software is a smart way to lay a strong foundation for additional production capacity or marketing efforts. Here are 5 reasons to consider adding or updating Digital Print MIS software in .

Customers now expect fast estimates and equally fast service. Automated marketing programs empower online advertisers to reach out to individuals who are doing online research for services such as printing. If your shop can’t quickly respond to a request for quote, your competitors may already be promoting their services to the potential buyer. And thanks to Amazon, customers have grown accustomed to insanely fast delivery of all types of products.

Your staff will need time to explore connected print technologies.

Now that we all use our smartphones to quickly access information wherever we go, the role of printing is changing. When augmented reality codes are added to printed materials, consumers will be able to use printed packages, posters, postcards, displays, magazines, and flyers as gateways to online videos, product reviews, and other information.

To gear up for this fast-developing new era of “connected print,” your shop will need to automate as much routine work as possible. Your team needs to start researching creative ways to make your printed pieces more connected and functional.

Your staff can’t afford to waste time on repetitive, mundane stuff.

Most digital printing equipment today is designed to run with minimal operator intervention. So, you can add more equipment to increase throughput volumes or turnaround speeds without hiring additional full-time operators.

But let’s get real. If one person oversees production on multiple machines, that employee shouldn’t be distracted following up with job status details that a Print MIS program could automatically provide. Because when something big goes wrong (and yes, things eventually go wrong), resolving the issue must be the operator’s first priority.

You can’t afford not to be profitable on your everyday work.

If competitors routinely start offering lower prices, they are probably using highly automated workflows to reduce the amount of labor and time required to produce each job. If you try to match these lower prices without knowing your true costs of production, you could quickly find yourself out of business. A good digital print MIS program enables you to track and analyze the true costs of producing each job.

You must be profitable in your everyday work so you can invest in developing and promoting new products and services. Not every new venture you try will be equally successful, but you can’t stop moving forward. Maintaining the status quo isn’t an option in today’s fast-changing business world.    

Employee expectations are changing.

In a recent survey, many printing business owners expressed concern about finding qualified employees. If you have good employees, it’s important to keep them engaged and motivated.

The best employees are eager to learn new skills, help you create and promote new products, and resolve technical challenges. When your shop constantly operates in panic mode due to disorganized workflows, overstressed employees will seek employment elsewhere.

A digital print MIS can’t solve all growth-related problems of course. But it does provide a framework for controlling costs and improving productivity by eliminating redundant touchpoints.

If you want to learn more, please visit our website digital sublimation printing machine.